Brand Identity & Systems
Research Laboratory of Electronics at MIT
2024
Roles:
Designer
Brand identity work developed for the Research Laboratory of Electronics (RLE) and affiliated labs within the department. Each identity was created in collaboration with researchers to reflect the group’s work while maintaining clarity and cohesion within the larger visual system.
RLE Brand Guidelines
Developed a visual style guide and templates for the MIT Research Laboratory of Electronics to ensure consistent brand usage across presentations, print, and digital media.
Spin & Excitonic Engineering Group
The Spin and Excitonic Engineering Group focuses on advancing quantum materials, spintronics, and excitonic systems to bridge theory, experimentation, and device engineering. The identity reflects their mission through symmetrical spin forms that reference the complex research.NCRC - Network Coding and Reliable Communications Group
The Network Coding and Reliable Communications Group (NCRC) conducts research focused on improving the efficiency, reliability, and security of data transmission communication systems. Their identity draws from visual cues of networking structures and points of connection to reflect the group’s focus on information exchange. RLE Logo packages
Brand asset web page to distribute logo packages, letterhead templates, and PowerPoint templates. Assets were formatted for both print and digital use (RGB, CMYK, PNG, SVG, EPS) to ensure consistency across all communications.