CTRL - Fitness and Gaming Center
Environmental & Branding
2025
Roles:
Designer
This project explores an environmental design system for a hybrid fitness and gaming center, built around a minimalist approach that promotes focus and clarity. The system is rooted in the idea of resilience and ongoing progress, using incomplete iconography as a visual language.
Tying this concept to both fitness and gaming, the space encourages seeing each experience as part of a larger journey of leveling up over time.
Floor Levels
Mockups highlight how the design system extends across cafe, wellness, and court levels. Each space adapts the same visual language while supporting different functions, creating a cohesive experience that reflects themes of movement and progression throughout the building.